‘It’s about weaponising opinion’ : the power of Topjaw’s online foodie show

17 octobre 2025 | Morwenna Ferrier
Restaurants can see bookings surge by hundreds after a feature by Jesse Burgess. But is it just hype? When the presenter Jesse Burgess goes to a restaurant, the kitchen always sends him dishes he didn’t order. One of the ironies of fame is that the more you can afford, the less you have to pay (…)
 Site référencé:  The Guardian (Middle East)

The Guardian (Middle East) 

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